Naar inhoud
Design

Designing USSD and mobile money flows that convert

Most users in the region pay with mobile money and many use feature phones. Designing for that reality is a craft of its own.

Inzichten

Design

Design
5 min lezen

A beautiful app means nothing if your user is on a feature phone with a USSD menu and a mobile money balance. Designing for that reality is where products in our market are won or lost.

Principles that work

  • Keep menus shallow — every extra step loses users
  • Make mobile money the default, not an afterthought
  • Design for interrupted sessions and patchy networks
  • Confirm clearly — trust is everything with money

Contact

Laten we over je project praten

We reageren binnen één werkuur tijdens kantooruren (EAT, GMT+3).